We're excited about constantly developing new training modules for our clients with new methodologies -- While also drawing upon the classic, "Basic 101" time-honored foundations of success in selling and management systems, especially in today's economy where the rules of the game are constantly in flux. Why? Because our clients say that it works!
We'll customize your program based on where you think your team is, where they need to be, and how well they comprehend and apply new skills. Programs can be tailored from 1 or 2-day installations to a more in-depth approach of 6-12 days per year or more. Installations can be applied monthly, bi-monthly, every trimester, or quarterly, depending on your scheduling and business flow.
Our unique benefit and a key ingredient to Training for Winners is that Gary and his training associates provide complimentary between-visits coaching. This helps your team members retain the training concepts, work smarter toward their goals, take the newly-learned tools out for a "road test", adjust their methods, and overcome the obstacles they encounter. This increases the effectiveness of the training (your R.O.I.) by "looping" the visits. It also allows for individuals to get help at their speed on what they need. Clients have hailed this as an "R.O.I. no-brainer."
To meet today's heavy challenges, sadly too many team leaders tell their performers to just go out and do more of the same "activities" that may not be working all that well in the first place: Make more (mediocre) calls, go on more (unprepared) sales calls, sell harder (feature-vomit) to more prospects, send more (poorly-worded, non-customized) emails, etc. This doesn't really work anymore. Take notice of this startling discovery:
Fact: Our research, based on workshop exercises with sales teams across the country, reveals that less than 2 in 10 salespeople understand the difference between features and benefits! It does indeed seem hard to believe, until you see it in person. Those other 8 salespeople better be really lucky, because they are set up to fail.
To top it off, the customers and their businesses are constantly changing, they are harder to find, they have a lot more choices where to take their business, and their buying habits have been altered, too -- "Value is king, so what's in it for me?" Sound familiar?
We arm your sales and management teams with new, sharpened skills to be able to tackle old problems with new ways of operating, so to increase your success rate for ACQUIRING and RETAINING more customers. Without those two components, your organization is in trouble.
Thus, our Training for Winners sales battle cry for these tough times is this:
"Someone, somewhere, is booking business with somebody this year, so game on -- It might as well be with me!"
This is truly an offensive game plan. It is a mantra that challenges salespeople to have confidence in their "game", use their tools properly, and go out and pursue their share of the business at hand, because someone is going to book it if they don't. Too many salespeople are feeling beaten down and lack confidence these days, and are in dire need of sharpening and increasing their skill set in order to do this. We can help you!

The sales team at the Mobile Bay Convention & Visitors Bureau and Mobile's Outlaw Convention Center made a colorful poster of their training topics covered in their TFW workshop, and used it as a refresher in the office after the training, and as an aid to help track their goals and take-aways from the sessions.
Let's ask a tough couple of questions: When was the last time your team got together in a dedicated environment for learning (no phones, no texting, all hands on deck totally focused on getting better), and really interacted? We're not talking about the typically dull weekly sales or manager's meetings, but a true-blue opportunity to learn new skills and solve issues together? When is the last time they learned SOMETHING new to help them succeed more? You can't leave that to chance.
Some of our most popular training topics include the following subjects (and many more are available, please ask!). And because we believe that adult learning should be fun, we have incorporated plenty of things to do that call on "play" skills that encourage competition, learning, and group inter-activity. We say "Work hard, play hard!"
These skillshops are extremely interactive, getting your participants involved throughout the day via a combination of individual exercises, group exercises, presentations, role-playing, table groups, and problem-solving. Everyone rolls up their sleeves and takes ownership for their part in the success of the group.
With Training for Winners, you get a partner that works as if they are on your very own team!


"Constructing New Ideas" was the theme in Monterey for the sales and services team at the Portola Hotel & Spa. To help drive the points home, participants worked together to construct individual models that related to their prospecting and selling efforts. Caution: Salespeople at work -- Hard hat area only! |